Licensed third-party sources — ZoomInfo, LinkedIn Sales Navigator, Apollo.io — tell us which accounts are researching a solution like yours. An analyst then reads each record: the person's role, the company's fit, whether the address is live, and why the account qualifies. Only then does it reach your CRM, with that reasoning attached.
Lead generation is the base layer: it produces the account and contact research the other four lines work from. Demand generation, intent-based marketing, waterfall content syndication and email nurture sit on top of it. Take one line on its own, or let them feed each other — either way, every hand-off between them is a record an analyst has already read.
Your content goes in front of the accounts our intent data shows are researching a category like yours. When one responds, the account, the record and the reason for it reach sales together.
IntentInsight.ai is a platform we built and run ourselves. It reads first-party engagement next to licensed third-party intent signals, so we can name the accounts already in motion before they fill in a form.
One asset, released in stages across publishers we select with you. Each record is checked against your written criteria before delivery, so reach can widen without the standard slipping.
Sequences triggered by what a lead did, not by a fixed calendar, sent through Brevo with domain authentication set up. A qualified lead gets the next email that fits, instead of a dead thread.
A list supplier stops at a spreadsheet. We cover both ends of it. Software collects candidate accounts at scale; an analyst then tests each one against the criteria you and we wrote down — role, company fit, whether the address is live, buying relevance — before it reaches your CRM.
Firmographics from ZoomInfo, titles from LinkedIn Sales Navigator and contact records from Apollo.io combine into a working list of accounts that look to be in market.
An analyst in Pune reads the record: role, company, buying relevance, and whether the mailbox is live, confirmed with NeverBounce. One record at a time.
Approved records are written into the CRM your team already works in, with the signal that justified the account attached to the contact.
Founded in 2018 and still trading under the Mandit name
Years of continuous operation under the same name
Operating hubs: Houston for sales, Pune for delivery
Service lines that can be run on their own or together
This is our own platform and we run it ourselves. It takes raw signals and returns something a seller can act on: who is researching your category, how much attention they have given it, and how near the account sits to a decision.
Accounts are grouped by how recent the signal is, what they read and where they sit in the buying process, so the message fits the moment rather than a list label.
Sessions, devices and touchpoints collapse into one account record, so interest shown in one place is not lost when the same buyer appears somewhere else.
Accounts are ranked by how ready they look to buy, so a rep starts the morning on the strongest signals rather than the longest list.
Scores, topics and triggers are written into the CRM you already run, so follow-up happens while the interest is still live.
You can see which accounts engaged, what they engaged with, and where the next week of effort is best placed.
Data protection, confidentiality and GDPR, CCPA and CASL handling are part of the process rather than added to it afterwards.
Choose a service and follow its sequence. Each one runs in four stages, from the first signal to the hand-off. What improves over the months is the accuracy of the targeting, not the order of the stages.
Industry, headcount, technology stack, role and geography, written down once and used as the filter every record has to pass.
Research reports, buying guides and webinars put your name in front of accounts that are not ready to speak to sales yet.
Engagement on your own properties plus licensed intent signals show which accounts are researching solutions this week.
Approved records reach your team with the signal and the reason for the contact attached to each one.
First-party engagement and licensed third-party intent signals start the flow, so nothing rests on assumption.
Sessions, devices and touchpoints merge into a single account record, so interest already shown is not lost between channels.
Accounts are ranked by how ready they look to buy, so the team works the names with the strongest evidence behind them.
Reach buyers in the middle of their research with material that answers their question, while others are still guessing who is in market.
An asset your market would read anyway: a whitepaper, eBook, webinar or research report written to answer a question, not to close a sale.
Stage one goes live across the publishers we select with you, with the targeting and the record criteria agreed in writing first.
Every record is tested against your written criteria: title, industry, headcount and geography.
Further publishers continue the flow until the volume you contracted for is met, with the same checks applied at every stage.
Firmographic, behavioural and lifecycle data build groups that match the buyer you actually sell to.
Timing, subject line and content follow what each prospect is researching and how ready they are.
Triggers send the next email that fits at the moment it fits, without manual effort from your team.
Engagement data is used to adjust the cadence, the send settings and the wording over each cycle.
Written procedures, named owners and a stated compliance position. Each line below is our own statement, and we will show you the paperwork behind it.
Delivery steps are written down and repeated the same way each time. Our quality practices are aligned to ISO 9001, and that is our own statement rather than a third-party certification.
Service delivery has a named owner and a review cycle. Our service management practices are aligned to ISO 20000, and that is our own alignment too.
We appear on the MSME register. The registration is ours, and we publish it so you can check it yourself.
Our stated EICC commitment is ethical, responsible business conduct across the delivery work we run.
We work with B2B technology teams in the US and other markets. Client names, logos and performance figures are not published here — we show the process and the records behind any claim instead.
We run B2B demand generation programmes. That means: work out which accounts could buy from you, reach them with content and outreach, and hand your team contacts an analyst has read, with the reasoning attached to each one.
A list is a spreadsheet; a programme is a process. Licensed intent data tells us which accounts look to be in market, our own tooling widens the search, and an analyst reads every record against the criteria we agreed with you — role, company fit, whether the address is live, and whether the buying reason holds — before it reaches your CRM.
The United States is our main market. Sales sit at 2929 Allen Parkway in Houston, and delivery runs from our Viman Nagar centre in Pune. You deal with a US-facing team in your working hours; the research behind each record is done in India.
It starts with a call of about 30 minutes. Bring your ideal customer profile, your current conversion data and the content you already publish. We come back with a written view of which accounts look in market for you and what a first programme would cover. From kickoff, campaigns are normally live within two to three weeks.
We need three inputs. First, the profile of the buyer you want. Second, the content or offer the market should see. Third, your current conversion data, so we know what a good record looks like to your reps. If some of that is not written down, we build it together on the call.
Against the criteria we agree before launch: accounts matched to your written profile, records delivered, records your team accepted, and the signal attached to each one. We report what we delivered and what your team did next, so the numbers are the ones your own pipeline can reconcile.
Yes. That is how the five lines fit together. Lead generation produces the checked records; intent data sharpens which accounts syndication targets; syndication feeds the nurture list; nurture turns the research into sales conversations. Run together they form one system, and each hand-off between them is a record an analyst has already read.
Start with who you want to reach. On the call we go through which accounts look in market for your category, what a first programme would cover, and what it would cost. You leave with a written view either way, and nothing to commit to at the end of it.
Three questions, and the answer is one of the five service lines we run. The reasoning appears on screen instead of behind a form.
